Know Your Tech: A/B Testing

Know Your Tech: A/B Testing

A key component to effectively attracting your audience is to better understand their preferences. Even the most seemingly insignificant change, like changing the color of the buttons on your website, can have a major impact on how effective your materials are....
Tip of the Week: Creating Canned Responses in Gmail

Tip of the Week: Creating Canned Responses in Gmail

If you’re like most business users, you rely on email quite a bit to stay apprised of what is going on, as do most of the people you are likely in communication with. As such, you most likely understand that, while most emails require some kind of response or...

9 Ingredients to Creating a Winning UCC Strategy

If there is one thing that supports everything a successful business does, it has to be communication. Any company relies on its communications to ensure that its clients are satisfied with their services, and as communications have improved, it has only become easier...
Cost Savings Are Just The Start of VoIP’s Benefits

Cost Savings Are Just The Start of VoIP’s Benefits

Business owners and managers are always looking to save a buck. Since the cost of doing business continues to climb, looking to the cloud for their business-critical applications is one way to spread computing costs out over time. The cloud offers several solutions to...